International Bartenders Association World Cocktail Championships 2018, Tallin Estonia
The World Cocktail Championships (WCC) is the world’s largest battle for movers and shakers in Classic Mixology & Flairtending. 130 Bartenders representing 65 countries shake on stage for IBA World Champion titles. Preliminaries are held globally, with more than 100,000 bartenders vying for a place in the competition. The World Cocktail Championships take place thanks to the generous support of the IBA Associate Members and Sponsors, who represent the world’s leading global & regional beverage-producing companies. For the first time, Estonia was the host of this anticipated event in the world of bartending.
The IBA World Cocktail Championships provides sponsors with a spectacular opportunity to showcase their products and this year Vantage was proudly the spirit that represented Australia. Contestants gather from around the world to demonstrate their skills and talent, creating cocktails using the outstanding products that the sponsors supply. The World Cocktail Championships have earned a huge following in recent years, setting international standards for the booming culture of cocktails.
The Australian Bartender’s Guild (ABG) Team was made up of Sheena Hartcher, President and cofounder of Firefli Bars, Toby Hartcher IBA Flair Co-Chairperson and Cofounder Firefli Bars, Australian Bartenders Guild Mixology Competition winner, Jonothan Carr Bar Manager from Door Knock in Sydney, Australian Bartenders Guild Flair Competition winner, Dennis Gray owner of Flair Demons as well as Andrew Hargitay, representing Vantage Australia.
Australia’s Dennis Gray, Flair competitor: first time attendee, received highly positive feedback including one of the loudest receptions from a friendly crowd. His performance showed an advanced style that grabbed the attention of not only the crowd but his other competitors.
Jonothan Carr, Classic competitor (Sparkling Category). First time attendee, Jonathan’s methodical style and precise technique was completely at home with the best bartenders in the world. He showed superb composure competing in what was arguably one of the strongest categories in the classic competition not only holding his own but excelling with one quite possibly of the best tasting cocktails of the competition.
Both Jonothan and Dennis represented Vantage superbly acting as excellent ambassadors for the Brand including a crossover with FABBRI 1905 to create the cocktail “Australia by Night” (Recipe Below) and a bar take over with Riga Balsams to create some new unique drinks with Riga Cherry and Vantage.
Vantage was received well by all including some noticeable tastings with IBA President Mr. Pepe Dioni and Vice President (Europe) Mr. Djordje Matic who both loved the product and delivery. Many professionals in the industry commented on how Vantage represented Australia well not only in its taste but also packaging and story.
Overall the Championships were a success for both the Australian Bartenders Guild and Vantage. We hope for a long association with both the ABG and IBA. A huge thanks to all involved.
Australia by Night
45ml Marendry Liquor
10ml Fabbri Nero Black